Strategic Alignment & Collaboration

A Retailer will not maximize its supplier relationships without a formal Supplier Alignment Strategy and Plan.

Visit Page
WWA’s customer profiling and segmentation process captures those factors that can influence the level and results of collaboration.

Visit Page
We are credited with introducing the concept of retailer/supplier partnering, now referred to as Collaborative Business Planning, to the US market in the mid 1980’s and later to Mexico, Australia and Asia.

Visit Page